haoxiuyun: What is the impact of lower prices on

haoxiuyun

What is the impact of Mut 23 coins lower prices on the production of games? Are you afraid of dissuading the hardcore sports fan?

There's no impact on our R& budget. This isn't about reducing costs to make room for an affordable price. It's about us investing massively in what we believe to be an excellent game, and getting it into more people's hands and thereby increasing the market size.

From a financial perspective this isn't about reducing costs or controlling your bottom line through cutting costs. It's a long-term plan. I don't think anyone's thinking of this as a 2K5 strategy. This is an overall commitment from our side.

The hardcore player has always been our biggest fan. They truly appreciate and comprehend the games we play. Is deciding on the price this late in the cycle of release cause any challenges?

If you take a look at the forums right now and the excitement has been going on you'll see that it's not an issue for us because the players recognize that the best price still will translate into the most buy madden nfl 23 coins enjoyable game.